Augmented Reality in Digital Marketing, Endless Possibilities!

Augmented Reality in Digital Marketing,Possibilities!

  There is an excitement surrounding the applications of ‘Google Glass’ in digital marketing when it becomes fully commercial in the coming years. Google Glass is one of the many facilitating devices to take advantage of augmented reality in the modern day, which only enhances the real world with virtual. So what are the possibilities…

Affiliate Marketing, a Commission Approach!

Affiliate Marketing, a Commission Approach!

  As businesses grow and competition increases many owners now regularly inquire about the possibility of a commission based digital marketing strategy which is still cost-effective and effective. All while allowing them to only pay when a successful transaction happens, known as CPA – Cost Per Action. Surely there has to be a way for…

Leveraging Virtual Reality and Experience Marketing

Leveraging Virtual Reality and Experience Marketing

  Many ordinary consumers have started to adopt digital technology quickly, and forecasts for the Virtual Reality industry are very promising. With the cost-effectiveness of current VR headsets, remote experiences are now possible with inexpensive and available technology and the applications are now vast. So how can business owners, marketers and content creators utilize the…

Blockchain and Digital Marketing

Blockchain and Digital Marketing

The blockchain and cryptocurrency bug has probably hit your neighborhood by now, the buzz of possibilities with this technology is endless. From cyber security to home automation and most evidently financial and monetary systems. But how does this play possibly into digital marketing on a whole? Can digital marketing find space in this new tech…

Big Data in Advertising for Lawyers

Big Data in Advertising for Lawyers

  In an information age and connected devices, data is everything for almost every industry. Health, energy, agriculture, legal and even government leverage on big data now more than ever. There’s a lot of data at our fingertips with over 3 Billion people having access to mobile devices and it’s our duty to figure out…